Singapore, 31 March 2008 -- Singapore Telecommunications Limited (Singtel) announced today that following multiple requests from local viewers, mio TV will be launching ETTV Asia Channel and Asia Plus from tomorrow, 1 April 2008.
Featuring top quality Chinese variety and entertainment programmes from Taiwan, ETTV Asia Channel and Asia Plus offer local audiences greater choice and value.
Belonging to Taiwan’s largest cable operator, ETTV Asia Channel offers viewers a host of informative and highly entertaining lifestyle and variety programmes such as “Puppy Oh My Love” (hosted by Phoebe Huang), “The Star Chef” (hosted by Ah-Jiao) and drama serial “The Spicy Family”, starring Lan Hsin Mei.
Asia Plus is renowned for holding exclusive broadcast rights to some of Asia’s most prestigious award ceremonies, such as Golden Melody Awards, Golden Bell Awards and Golden Horse Awards. With its stable of A-list hosts – Patty Hou, Tien Hsin, Tsai Kang Yong, Phoebe Huang, and well-received variety programmes such as “Good Food” (hosted by Jiao Zhi Fang), “Fortune Knows It All” (hosted by Phoebe Huang) and” Enews@Azio” (hosted by Patty Hou), Asia Plus strikes a chord with Singaporeans who are followers of the Taiwanese entertainment scene.
“The inclusion of ETTV Asia Channel and Asia Plus this April further strengthens the appeal of mio TV’s Chinese programming.
We are committed to meeting the diverse needs of our subscribers, and following the many requests from viewers in Singapore, we are bringing more of their favourite Chinese programmes to mio TV”, said Low Ka Hoe, Director of mio TV and Content.
“In addition, mio TV's interactive platform offers greater flexibility for viewers to record their favourite shows and enjoy them as and when they like,” he added.
Rebecca Huang, ETTV Asia Channel’s Chief Operating Officer, said: “We are delighted that ETTV Asia will now be exclusively available on Singtel’s mio TV. With the addition of this channel, ETTV's offerings to our viewers in Singapore will be much more comprehensive as mio TV also offers two other ETTV channels - ETTV News Channel and ETTV Yoyo.”
“We are very happy to have the opportunity to partner mio TV from 1 April in bringing to viewers in Singapore the region’s hottest awards ceremonies and exciting lifestyle programmes. mio TV’s advanced platform allows us to reach out to the Singapore audience and offer them all the Asia Plus’ Chinese language entertainment programmes mio TV viewers ever wanted to see - from lifestyle and fashion, cooking, entertainment news, drama to music videos and musical performances,” said Asia Plus’ spokesperson Ms Joan Sun.
Subscription details for ETTV Asia Channel and Asia Plus on mio TV
ETTV Asia Channel (Channel 71) – available on a monthly basis at $5/month or on a twelve-month basis at $4/month
Asia Plus (Channel 72) - available on a monthly basis at $5/month or on a twelve-month basis at $4/month
To reward the early birds, Singtel mio TV is offering $20 shopping vouchers to the first 100 subscribers for each channel.
Current mio TV subscribers can subscribe to both channels directly by using the mio TV on-screen interface or by contacting the Singtel Hotline at 1800 555 6000 from Monday to Saturday, 8.00am to 6.00pm. For new subscribers, sign-ups for mio TV services are available at any hello! store or at Singtel Exclusive Retailers. For more information on mio TV and channel offerings, the public can www.singtel.com/miotv
