14 Nov 2007

News Release

Singtel invites BBDO in agency pitch

  • Branding

 

Singapore, 14 November 2007 -- Singapore Telecommunications Limited (Singtel) today announced that it has invited BBDO to join Bates and Ogilvy and Mather to participate in the next phase of its creative agency pitch process. BBDO was one of the agencies who participated in the initial pitch process.

Leo Burnett and Saatchi & Saatchi who were earlier shortlisted, had informed Singtel that they had decided, after careful deliberation, not to continue with the pitch process.
 

Singtel expects to appoint its creative strategic creative partner by the end of this year.