Leading insurer adopts automation, boosting engagement across diverse customer segments.
Overview
Operating in 18 markets, a prominent health and life insurance group serves a diverse customer base. They're enhancing their communication strategy to ensure clear, tailored, and engaging messages, aligning with their goal to effectively reach their extensive customer landscape across markets.
Business Challenge
The organisation faced several challenges including the need to streamline database availability monitoring and outage response, improved feedback collection from agents, clients, staff, and policy sign-ups, and the transition from outdated paper-based delivery to modern digital notifications for services in the Life Ops team.
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